Lori Wallace
From a marketing point-of-view, I can understand the importance of bringing two crowd-drawing teams to the Super Bowl, especially if it’s in the best interest of a client! However, I have to question those TRUE football fans: would you be able to stop supporting your team—actually root for another team—for just one game, in the interest of bringing more business to your town? AdAge reports that marketers are hoping for just that: http://adage.com/article/special-report-super-bowl/marketers-bet-super-bowl-giants-patriots/232223/
I’m all for supporting my community—my clients more so—but asking me to NOT root for the 9’ers? Maybe, if the Bears were playing!
