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Speechwriting can be difficult, but it’s so important to getting out your message. While I’ve met a small handful of truly gifted speechwriters in my career, most communicators at some point will have to write remarks for a client or an executive in their organizations. So how can you make sure your speech has an impact?

Click here for three suggested metrics to measure your speech’s effectiveness and a few tricks on how you can enforce your message during the speech.

Cindy Harris