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Joe Duffy’s “Demystifying Design: An Argument for Simplicity” is an interesting article that discusses the purpose and simplicity of design strategy. Simplicity does not mean quick and easy.  If you want to learn about Design Strategy, join a great company that is an advocate of design and work your butt off! The best way to learn and grow as a designer is is through your work.

Here is a graphic from the article that outlines the design process.

To learn more and to browse and read blogs by other design experts check out Fast Company’s Expert Design Blogs.

Doug Burton