Mother Tribune in Chicago unveiled some prototypes today of its “new look” brought about because of dramatically lower ad revenues. Bigger graphics, less content, fewer sections, more ads, fewer reporters.
The front section will now contain all international, national and local news. The paper is slimming down to three sections total, with no compensating reduction in price, and a 50/50 ratio of content to ads.
So far, the comments posted on the Crain’s Chicago Business site are not kind.
What do YOU think?
Here’s a peek at the new “look:”
More graphics and less stories, still means lots of work. The pressure that this design would put on their current design team would be overwhelming and unsustainable, I should know, I worked there for seven years. BTW- these look like pages from several different prototype options, since none of the pages share any cohesive design structure or typographical elements.
agreed re: the amount of work for the designers. “Info-graphics” are pretty slick but they’re also pretty time-consuming. As far as the pages, these are what were posted on the Crain’s site today. I’m sure they’ll undergo other changes right up until the last possible minute when the new design is unveiled next week.